Yahoo! Stores

7 May

New Marketing Dashboard for Yahoo! Store Merchants

Yahoo! Stores

It’s official: Yahoo! Small Business will be rolling out a new marketing dashboard, built especially for small and medium sized businesses (SMBs). Now, Yahoo! Store merchants will have access to a well-crafted tool set designed especially to help SMBs stay ahead of the pack online. The official release was discussed in a mediapost.com article announcing [...]

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27 Apr

How Recent Official Update May Have Affected Your Yahoo! Store

Yahoo! Stores

Here’s a screenshot of the recent update blog: Turns out this roll-out was just for a beta group. Many initially believed it would be applied across the board.  Merchants should check their Yahoo! Stores to make sure nothing was unintentionally affected. Out of the thousands of stores we’ve built, only a few merchants contacted us [...]

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18 Apr

How Yahoo! Store Merchants Can Take Advantage of Recurring Revenue Models

Yahoo! Stores

Yesterday, April 17, 2012, GetElastic published an article, Breaking the Shopping Cart [Infographic] by Linda Bustos, that put light on a promising trend for etailers: “The recurring revenue business model has been referred to as the “best business model in the world.” It kicks the pants off of loyalty programs, which is not a guarantee [...]

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29 Mar

YSB Rolls Out Youtube Channel Resource for Yahoo! Store Merchants

Yahoo! Stores

Yahoo! Small Business (YSB) is a key resource for merchants operating on the Yahoo! Platform. As such, YSB would like to keep Yahoo! Store merchants there. What better way to do that than to provide a constant stream of “help” resources useful for improving traffic and sales? There are a number of FastPivot produced Youtubes [...]

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27 Mar

When Etailers Unintentionally Attract International Traffic

Yahoo! Stores

This March 20th, 2012 NYTimes.com article by Stephanie Clifford, U.S. Stores Learn How to Ship to Foreign Shoppers, highlights the fact that ecommerce stores are “going international”, even without the intentions of doing so: “We were getting international traffic,” said Kent Anderson, president of Macys.com. “It was coming whether we were offering them, frankly, any [...]

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