eCommerce Blog

25 Apr

How the “Facebook Nine” Are Leveraging Timeline

Social Media

In our last blog on Facebook’s newest Page update (March 30, 2012), we discussed general user-perception of the change. Today, we’re looking closer at the companies Facebook features on their Introduction to the New Pages. It should be safe to assume that these nine “featured” companies are doing something right in order to represent Facebook’s [...]

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24 Apr

Google “Suggests” New Facebook Timeline Sucks

Social Media

On March 30, 2012, Facebook made their “new pages” mandatory. In case you didn’t learn about the updated design and functionality when they were introduced, here’s an official about Page dedicated to helping businesses get with the program. Now, try Googling: New Facebook Timeline, and the popular search suggestions show what folks are doing and [...]

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23 Apr

How Mobile Users Shop, And Why It Matters to Yahoo! Store Merchants

Mobile Store

Now that mobile smart phones have entered into the mainstream, and most e-store owners are reflexively checking their metrics for mobile trends, we need to look a bit deeper at how mobile users are shopping. Or rather, first, let’s look at how they’re using their smart phones to engage. Ironically, it’s not being used foremost [...]

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19 Apr

FastPivot Developer Tip: Leverage a Blog

Social Media

Yahoo! Small Business coordinated with its network of developer partners, like FastPivot, to bring Yahoo! Store merchants a series of “developer tip” Youtubes. Here’s what FastPivot’s president, Matt Ledford, had to say: One key tip that we recommend for our clients to grow both SEO and social media influence is leverage a blog. It can [...]

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18 Apr

How Yahoo! Store Merchants Can Take Advantage of Recurring Revenue Models

Yahoo! Stores

Yesterday, April 17, 2012, GetElastic published an article, Breaking the Shopping Cart [Infographic] by Linda Bustos, that put light on a promising trend for etailers: “The recurring revenue business model has been referred to as the “best business model in the world.” It kicks the pants off of loyalty programs, which is not a guarantee [...]

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