eCommerce Blog

As we’ve mentioned in previous blogs, it’s important to know how to check to see how much mobile traffic you’re online store is getting, especially if you’re considering upgrading your standard ecommerce store to mobile. FastPivot recently created a free mobile analytics video guide to checking your mobile traffic from both Yahoo! Analytics and Google [...]

In the online edition of their publication, Internet Retailer featured the recently announced TurnTo Networks / FastPivot partnership: Excerpt: New York, NY – TurnTo Networks (www.turntonetworks.com), a leader in social commerce, today announced a partnership with FastPivot (www.fastpivot.com) that will bring the power of social merchandising and social sharing to Yahoo! store owners.  A leading [...]

Many retailers think that by implementing a Facebook and Twitter account, they’ve mastered the art of “Social Media.” But the reality is that this is only the beginning of the social journey. If you stop there, most of the return that may be realized (2-5x higher conversion rates) from “social” is wasted. In this upcoming [...]

Christmas in August is a far removed concept for most holiday shoppers, but for ecommerce merchants, this is a time to prepare for what is to come. Some reports suggest an 11% projected growth in 2010 online/ecommerce sales this year vs. only a 2.5% sales in overall U.S. retail. To put this in perspective, “in [...]

Going mobile, mobile, mobile…so many standard ecommerce stores are upgrading to mobile, we’re having a hard time keeping up. This Youtube video (below) depicts one of our recent mobile store designs: TitaniumJewelry.com ‘s mobile store. FastPivot.com mobile store designers recently upgraded Titanium Jewelry’s standard Yahoo! Store to include a mobile design. When mobile shoppers visit [...]